Course Description

This workshop explores the benefits of podcasting in business environment and promotes the usage of podcasting as a sales, communications and marketing tool.

The workshop opens up the untapped potential of podcasting to business users and provides the attendee with an understanding of podcasting technologies and podcast creation. This session will primarily focus on creating a podcasting strategy but will also look at some simple podcasting techniques to bring the production of your podcast in house.

The workshop will also cover an appreciation of the various podcasting technologies available, choosing podcasting equipment, planning and designing podcasts, podcast creation, podcast editing and publication. Using both demonstrations and hands on exercises the session will cover just how easy podcasting can be and how podcasts are be created and published.

Uniquely, this session is delivered by one of the top UK podcasters - Don McAllister - who has been podcasting since the phenomenon started. Regularly listed as on of the top 20 technology podcasters in iTunes both in the US and the UK, Don can speak authoritatively on the whole area of podcast creation and production since becoming one of the few full time podcasters in the world.

Who Should Attend

This one day workshop is aimed primarily at business owners considering using podcasting as a sales, communications or marketing tool to help promote their business.

Pre-Requisities

None! - No prior knowledge of podcasting is assumed. No prior experience with the Mac is required but a 1 day "Introduction to Mac" workshop is available if required.

Cost

£120 plus VAT incl. refreshments and lunch

Location

This course is available at both Knowsley and Telford locations

Course Dates

Select Date

Knowsley - Wednesday 13th June 2007

For alternative booking arrangements and our terms of booking, please see this page.

Course Dates - Telford

Telford - Tuesday, 29th May 2007
Telford - Tuesday, 3rd July 2007

All bookings for the Telford location are managed by The Learning Lab directly. Please click on this link to make an online booking for Telford